Animoca Brands continues  shopping spree with MotoGP mobile dev acquisition

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Animoca Brands Continues Shopping Spree With Motogp Mobile Dev Acquisition

1 of Web3’s leading digital property rights developers, Animoca Brands, announced yet another major acquisition to its increasing portfolio of subsidiaries.

The announced the buy of WePlay Media, which developed the well known blockchain-game MotoGP Championship Quest, on Sept. 16. As reported by the agreement, the acquisition is in an effort to bolster user engagement in motorsport gaming. 

Graeme Warring, the co-founder and COO of WePlay Media and co-creator of MotoGP, called the acquisition an exciting for both parties as they their reach to motorcycle fans the globe.

Brands has the ability to reach of users in core growth demographics to expand the sport’s fan base and create engagement opportunities for the riders, teams and sponsors.”

Similarly, Yat Siu, the co-founder and executive of , highlighted the potential engagement boost of the acquisition of MotoGP and other motorsport-related games under Animoca.

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As reported by MotoGP’s latest Global Fan Survey, their community has high levels of engagement and interest in regular participation in competitive mobile gaming. It reported that 79 percent of all respondents from 16-24 years of age engaged in competitive gaming on a basis, with 54 percent of fans based in the Asia-Pacific region.

Animoca has shown to be highly in developing the motorsport gaming sector as it introduced a motorsport-based REVV  token bonus ecosystem and non-fungible token(NFT)  programs within the MotoGP game.

Earlier in April of this year, Animoca likewise acquired Eden Games, which developed the Gear.Club, the Test Drive series and other well known racing games.

In August, Animoca subsidiary Grease Monkey Games received financing to develop the blockchain-based motorsports game Torque Drift 2.

This latest acquisition development comes after Animoca’s successful $110 Million financing round led by Temasek on Sept. 8, from which it stated it planned to make subsequent strategic acquisitions. Animoca has assets across the Web 3.0 space in operations such as The Sandbox, Axie Infinity, SkyMavis and DapperLabs, between others. 

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