Cryptocurrency Market News: Top United States based cryptocurrency exchange Coinbase Crypto exchange is trying to change the narrative around digital currencies as part of an next television advertisement campaign. Interestingly, the ad campaign will be live in Washington DC, where a bulk of the United States lawmakers and regulatory authorities are based in. Brian Armstrong, the chief executive officer of Coinbase Crypto exchange, shared some insights into how the advertisements would go. The exchange seems to be planning to shape the cryptocurrency market narrative instead of promoting its own products.
“It’s Time To Update The System”
In a short video message, Armstrong describes “how cryptocurrency moves America forward and why it’s the most important technology we have to create more economic freedom.” In general, the cryptocurrency ad campaign is targeted at showacasing how the digital assets industry can help update the financial system. It’s time to update the system, the CEO added. Armstrong stated that there was no stopping the invention behind digital currencies, as most countries began embracing the technology.
“ Digital currency, regardless of what you think about it, is not going anywhere. It can’t be uninvented. Most of the world is embracing this technology now to update their financial system.”
He likewise stated how the cryptocurrency market is associated with a perception about financial frauds and scams. This is why, cryptocurrency is not just a means to transact but a useful technology for numerous walks of life, Armstrong added.
$COIN Price Soars
In the meantime, the Coinbase Crypto exchange price $COIN jumped in response to the latest information of the Television commercial campaign. The $COIN stock price saw an overall increase of around 6 percent since market opened on Monday. After a dip at the $49 level earlier in the 1st week of May 2023, the $COIN price had more or less maintained a sideways pattern around the $60 level.