Theta Labs Partners with Pogs to Pursue Web3 Ambitions
Theta Labs, an entertainment-focused blockchain company, has announced a partnership with Pogs, the popular milk cap game company from the 1990s. Under the new name Pog Digital, the company aims to create a modern iteration of the game that integrates digital and physical experiences. This move is expected to appeal to the 165 million millennials and Gen Zers who collected Pogs in the past.
Key Points:
1. Pogs has a long history of working with top brands such as Disney, Barbie, and Pokemon.
2. By partnering with Theta Labs, Pog Digital plans to create a dedicated ecosystem that connects collections across multiple blockchains, including Solana, Ethereum, and Bitcoin.
3. Theta Labs, composed of former employees from Netflix, Samsung, Amazon, and Vimeo, aims to become the leading blockchain for media and entertainment.
4. The company has already raised over $100 million in funding.
Hot Take:
The partnership between Theta Labs and Pogs could bring a nostalgic favorite into the modern era. By leveraging blockchain technology, Pog Digital has the potential to create a unique and immersive gaming experience for crypto enthusiasts. With the backing of Theta Labs and its team of industry veterans, this venture has a promising future ahead.
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