Honda’s Limited Edition NFT in the Hondaverse
Honda has revealed a new limited edition NFT in Japan as part of its metaverse, called the Hondaverse, within the popular video game Fortnite. The Hondaverse features custom Fortnite maps where streamers and players can compete with each other through parkour runs and trivia questions. The initial iteration of the Hondaverse is the Honda Parkour World, centered around the 2023 Honda HR-V. This move by Honda to engage new followers using Web3 technology comes as car sales were declining. The metaverse was specifically designed for the Twitch category dedicated to Fortnite, which already had over 80 million followers at that time.
Animoca Brands’ Impressive Growth in NFTs
In June, gaming industry leader Animoca Brands reported a significant increase in its deferred revenue for 2020. The company’s annual report revealed a surge from $6.9 million to an impressive $27.8 million in deferred revenue. Additionally, Animoca Brands experienced substantial growth in its workforce, expanding from less than 200 employees to approximately 1,000 in 2020. Yat Sui, president and founder of Animoca Brands, attributes the company’s success to its excellent investment strategies over the years. Furthermore, Animoca Brands has shown interest in artificial intelligence, investing in more than 60 AI startups through its AI accelerator program.
Darewise Entertainment’s Bitcoin-based Metaverse Crypto
Animoca Brands subsidiary Darewise Entertainment recently announced the launch of a new Bitcoin Blockchain-based metaverse crypto. This move signals a new era for the Bitcoin ecosystem as Darewise Entertainment plans to build other tokens dedicated to gaming, branding, and real-world experiences using the BTC network. The project will involve collaboration with Horizen Labs, a pioneer in blockchain and tokenized experiences. Horizen Labs will provide technical services to build apps and tools, promoting the Ordinals ecosystem on Bitcoin. This venture showcases the growing intersection between cryptocurrency and the gaming industry.
Hot Take: NFTs and Metaverses are Revolutionizing the Gaming Industry
The integration of NFTs and metaverses into the gaming industry is transforming the way players engage with virtual worlds. Companies like Honda and Animoca Brands are leveraging these technologies to create immersive experiences and capture new audiences. The introduction of limited edition NFTs in the Hondaverse demonstrates Honda’s innovative approach to engaging with its followers in a declining market. Similarly, Animoca Brands’ impressive growth in deferred revenue showcases the potential of NFTs in generating substantial profits. With Darewise Entertainment’s Bitcoin-based metaverse crypto, we can expect further advancements in blockchain technology within the gaming sector. The future of gaming is undoubtedly intertwined with the world of cryptocurrencies and metaverses.
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