Axie Infinity Expands Commercialization Opportunities for NFT Holders
Axie Infinity, the popular turn-based NFT monster-battling game, is embracing commercialization by allowing owners of certain Axie NFTs to create and sell their own merchandise. Sky Mavis, the developer behind Axie Infinity, announced that holders of 4,877 Axie NFTs from the Mystic and Origin collections will have the ability to monetize their characters and launch their own businesses.
The lifted restrictions offer opportunities for owners to create Axie-themed cafes, comics, restaurants, toy collections, and more. However, it’s important to note that commercial restrictions have only been lifted for a small percentage of all Axie monster NFTs.
To coincide with this expansion, Axie Infinity has launched an official merchandise store featuring plush toys, figurines, hoodies, t-shirts, and baseball caps. The initial collection, known as “>code:axie_,” draws inspiration from the first-ever Axie mint in 2018.
We’re on a quest to change gaming forever. We’re a movement. The best movements are defined by the gear, the armor, the uniforms they wear into battle.
Today, we deliver on a dream we have long shared together.
Today, the Axie Merch Store is LIVE!
🔗 | pic.twitter.com/UWJi8oiSLv
— Axie Infinity (@AxieInfinity) November 24, 2023
Axie Infinity aims to provide more merch options in the future and plans to expand the new shop with additional designs and prototypes in 2024. Buyers can make purchases using cryptocurrency or fiat currency, with additional rewards and discounts available for cryptocurrency payments.
Sky Mavis has committed to allocating 20% of all net profits from merch sales to the Axie Community Treasury, which supports community-based decision-making and decentralization. Additionally, the developer has released image files for 12 different Axies for free online.
Hot Take: Axie Infinity Expands Its Influence Beyond Gaming
Axie Infinity’s decision to allow NFT owners to create and sell their own merchandise marks a significant step in the game’s evolution. By embracing user-generated content and commercialization, Axie Infinity is empowering its community to become entrepreneurs and build businesses around their NFT assets. This move follows the footsteps of other successful NFT collections that have granted commercial use rights to their owners.
The launch of the official Axie Infinity merchandise store further solidifies the game’s status as a cultural phenomenon. With plush toys, figurines, and apparel featuring iconic Axie characters, fans now have tangible ways to express their love for the game.
As Axie Infinity continues to expand its ecosystem and explore new opportunities, it is redefining the gaming industry and paving the way for a new era of play-to-earn experiences.
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