Alkimi Launches World’s First Decentralized Ad Exchange
Alkimi, the world’s first decentralized ad exchange, has officially launched its mainnet, allowing advertisers and publishers to buy and sell inventory through its blockchain-based programmatic platform. This launch marks a new era for digital advertising, enabling completely decentralized buying and selling of advertising space using blockchain technology.
Benefits for Advertisers and Publishers
The mainnet Alkimi offers several benefits for advertisers and publishers. By reducing fees from over 37% to between 3-5%, the cost of buying ads has significantly decreased. This reduction in cost allows advertisers to have 212% more media while improving ad campaign performance by 19%. Publishers also benefit from a streamlined and profitable approach to ad management, with a higher proportion of advertiser dollars being passed on to them.
Liquidity Staking Derivative (LSD)
A key feature of the new mainnet is the Liquidity Staking Derivative (LSD). Users can join a liquidity pool on Balancer and stake their LP tokens (stADS) on the user portal. This feature provides users with an opportunity to ‘yield farm’ the internet.
A Paradigm Shift in Digital Advertising
This mainnet launch represents not just a technological advancement but also a paradigm shift in digital advertising. By leveraging blockchain technology, Alkimi is setting new standards for transparency and performance in the industry. This development brings us closer to a future where digital advertising is more effective, transparent, and fair for all parties involved.
About Alkimi Exchange
Alkimi Exchange is a decentralized replacement for inefficient legacy programmatic ad exchanges. Its mission is to restore the value exchange between advertisers, publishers, and users. Alkimi Exchange is a custom layer 2 scaling solution on the Ethereum network, specifically designed for advertising. It offers a fast, infinitely scalable solution with 0% fraud, low transaction fees, and complete end-to-end transparency.
Hot Take: Alkimi Revolutionizes Digital Advertising with Mainnet Launch
Alkimi’s mainnet launch marks a significant milestone in the world of digital advertising. By introducing a decentralized ad exchange and leveraging blockchain technology, Alkimi is transforming the industry by enhancing transparency, reducing costs, and improving performance. This development has the potential to revolutionize the way digital advertising is conducted, paving the way for a future where advertisers, publishers, and users benefit from a more efficient and fair ecosystem.
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