Dogwifhat (WIF) Takes Over Las Vegas with Spectacular Digital Display
The Dogwifhat project, a meme coin based on Solana, has accomplished an extraordinary feat by raising nearly $700,000 to showcase its iconic image, a Shiba Inu wearing a pink beanie, on the Sphere in Las Vegas. The Sphere is renowned as the largest LED-screen covered entertainment arena in the world.
The Sphere Wif Hat Campaign Exceeds Expectations
Launched on March 9, the “Sphere Wif Hat” campaign quickly surpassed its initial target of $650,000, amassing over $690,000 in donations. These donations were primarily made in USDC stablecoin and were collected through a multisig wallet managed by five key figures within the Dogwifhat community. This approach ensured transparency and collective governance over the funds raised.
A significant boost to the campaign came from Phantom, a leading Solana wallet, which initiated a promotional effort resulting in over $100,000 in donations. This endorsement played a crucial role in demonstrating the widespread support from the Solana ecosystem. Notably, the fundraising campaign saw contributions from individuals donating small amounts ranging from $1 to $10, highlighting the broad involvement of the community.
As a direct result of this successful campaign, the value of Dogwifhat token (WIF) experienced a sharp increase. In the past 24 hours alone, it surged by 43%, and over the last seven days, it rose by 91%. Following this news, the price of WIF skyrocketed beyond its previous all-time high and is now trading well above $3.00.
This price rally has temporarily positioned Dogwifhat ahead of BONK as Solana’s leading meme coin by market capitalization. Currently, Dogwifhat holds the fourth position globally among meme coins, with a market cap approaching $2.90 billion. It is only surpassed by Dogecoin, Shiba Inu, and PEPE.
Risicare (@risicare_eth) perfectly captured the sentiment of the community, stating, “It’s official, dogwifhat is going on the Las Vegas Sphere for 1 whole week. After WIF rose from $0.3 billion to $2.75 billion market cap in ~2 weeks, it is now the #50 coin in the world, #4 memecoin, and has been mentioned on Bloomberg TV several times. After being put on the sphere, it will be on all major news outlets – CNN, FOX, ABC, NBC, etc. DOGE ATH market cap was $89B. SHIB was $42B. Every cycle has its breakout memecoin. This cycle, it’s dogwifhat.”
Arthur Hayes, the founder of BitMEX, contributed to the wave of enthusiastic support with a lighthearted comment: “The hat stays on while I count to $10. LFG fam are you WIF me?” This comment exemplifies the campaign’s combination of humor and ambition.
Showcasing Innovation in Fundraising and Marketing
The effort to display Dogwifhat on the expansive screens of the Sphere is not only a testament to the meme coin’s popularity but also a demonstration of innovative fundraising and marketing strategies emerging in the crypto space. However, as of now, there is no evidence of communication between the five individuals coordinating the fundraiser and the marketing team at the Sphere or confirmation of any payment made for the advertising purchase.
As of press time, WIF is trading at $3.23.
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