Bitget Launches New Brand Film with Lionel Messi Partnership
Bitget, the world’s leading cryptocurrency exchange and Web 3 company, has released a new brand film featuring footballer Lionel Messi to mark the second year of their partnership. The film, titled #MakeItCount 2024, aims to inspire individuals to overcome challenges and achieve success. It showcases Messi’s journey from childhood to becoming a football legend, highlighting the values of perseverance and a positive mindset. Bitget shares Messi’s commitment to continuous improvement, as demonstrated by its growth as one of the top 5 crypto exchanges.
Celebrating the Film with a Competition
To celebrate the launch of the Messi film, Bitget will host a platform-wide competition from January 23rd to January 30th. Participants have a chance to win a prize pool of US$20,000 worth of BGB (Bitget’s native token) and tickets to Inter Miami matches at the DRV PNK Stadium.
Expanding Football Challenge Events and Charity Collaboration
In addition to the film, Bitget plans to organize on-ground Football Challenge events in emerging markets such as LATAM, SEA, and Turkey. These events aim to engage local communities passionate about both football and crypto adoption. Furthermore, Bitget and Messi will explore collaboration in the charity field through Bitget’s CSR initiative Blockchain4Youth, which empowers younger generations by promoting Web3 and blockchain education.
About Bitget
Established in 2018, Bitget is a leading cryptocurrency exchange and Web3 company that serves over 20 million users in 100+ countries. The platform offers innovative trading solutions, including copy trading features. Bitget Wallet, formerly known as BitKeep, is a multi-chain crypto wallet that provides various Web3 solutions such as wallet functionality, swap, NFT Marketplace, and DApp browser. Bitget has partnered with notable figures like Lionel Messi and eSports events organizer PGL to promote crypto adoption.
Hot Take: Bitget and Messi Inspire Greatness in the Crypto Sector
The partnership between Bitget and Lionel Messi is a powerful symbol of determination and growth. Both the story of Messi and the rise of Bitget show that greatness is achieved through persistence and a commitment to making progress every day. This collaboration aims to inspire individuals in the football and crypto sectors, as well as beyond, to pursue their dreams and achieve greatness. Together, Bitget and Messi are bringing crypto to a global stage and driving mass adoption of blockchain technology. With their shared values, they are empowering individuals to embrace the possibilities of Web3 and digital assets.
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