Bitget Partners with Adam Devine for #SetForChange Crypto Campaign

Bitget Partners with Comedian Adam Devine for #SetForChange Campaign

Crypto-exchange Bitget has announced a new partnership with actor and comedian Adam Devine for its #SetForChange campaign. The goal of the campaign is to increase awareness and adoption of Web3 and cryptocurrencies. Bitget aims to promote education about the crypto sector through a more engaging and light-hearted approach. The choice of Devine as the main testimonial was intentional, as Bitget believes that his involvement will attract younger generations such as Millennials and Gen Z. The campaign aligns with Bitget’s rebranding focused on smarter trading and innovative features.

#SetForChange Campaign: Embracing the Future of Money

The #SetForChange campaign aims to explain and describe the use of modern financial tools and the possibilities that Web3 offers. Bitget’s rebranding focuses on smarter trading with AI and copy trading features. The campaign seeks to empower individuals and encourage the adoption of a #SetForChange mindset. By working with comedians like Adam Devine, Bitget aims to make crypto and Web3 more fun and accessible, attracting more youth to the crypto industry.

Integrating AI and Partnerships

Last month, Bitget announced a new AI-based feature for its Grid Trading strategies to make trading experiences more sophisticated and accessible. Bitget has also partnered with soccer star Lionel Messi to amplify awareness about the crypto sector. The crypto-exchange plans to invest $20 million in advertising campaigns featuring Messi. Bitget continues to experiment with innovative technologies and partnerships to simplify activities in the crypto industry.

Hot Take

Bitget’s partnership with Adam Devine for the #SetForChange campaign is a strategic move to attract younger generations and promote crypto education. By using a more engaging and light-hearted approach, Bitget aims to make crypto and Web3 more accessible and fun. The integration of AI and partnerships with high-profile individuals like Messi further demonstrates Bitget’s commitment to innovation and simplifying the crypto industry.