SANTA CLARA & SEOUL, US & Korea, March 21st, 2024, GamingWire
CARV, the modular data layer for gaming and AI, and MARBLEX, the gaming-focused blockchain company by Netmarble Corp., have announced a strategic partnership. This collaboration will allow MARBLEX to utilize CARV’s data layer to gain insights into user behavior across web2 and web3 platforms, games, and devices. The partnership aims to enhance global engagement and satisfaction among gamers.
MARBLEX Expands Reach with CARV Partnership
MARBLEX’s partnership with CARV brings several benefits:
- Expanded reach to web3 users through integration with CARV’s ecosystem
- Access to 2.2 million gamers across key regions including Latin America, Southeast Asia, and Europe
- Deeper insights into user behavior
- Enhanced service delivery through CARV’s robust data infrastructure
CARV acts as a leading interoperable credential infrastructure that bridges the digital divide between games and gamers. It offers a user-centric data layer across mobile, PC, and console platforms. With CARV’s protocol and platform, gamers can enjoy achievements display, friend recommendations, access to gaming premiums, and more. Games can also access comprehensive and compliant gamer data.
CARV has already partnered with major web3 ecosystems like BNB Chain, Avalanche, Ronin, and Linea. It has also collaborated with popular games such as Shrapnel, Off the Grid, Apeiron, Pixelmon, and more. These partnerships demonstrate the market demand for data self-sovereignty in gaming.
The partnership with MARBLEX further validates CARV’s innovative data layer. Victor Yu, co-founder of CARV, expressed excitement about collaborating with MARBLEX to transition gamers from web2 to web3 by identifying the right audience in a compliant and ethical manner.
Jin Pyo-Hong, CEO of MARBLEX, emphasized the importance of understanding users to provide personalized experiences. The partnership with CARV and its comprehensive data layer empowers MARBLEX to align its offerings more closely with user preferences.
CARV’s Growth and Approval from Ethereum
The strategic partnership comes at a time of great growth for CARV. In March, CARV received final approval from Ethereum for its revolutionary protocol, ERC-7231. This protocol redefines data ownership and identity management in web3.
To learn more about CARV, its ecosystem partnerships, ongoing airdrops, and the latest Infinite play, you can visit their website or check out their how-to tweet.
About MARBLEX
MARBLEX is a blockchain-powered subsidiary of Netmarble Corp., a well-established developer and publisher of mobile games. MARBLEX aims to bring high-quality blockchain games to market by providing key services such as a cryptocurrency wallet, token staking, and an NFT Marketplace. Their proprietary blockchain ecosystem, MBX, allows gamers to advance their experiences through organic engagement and rewards for participation. Popular Netmarble titles like A3: Still Alive, Ni no Kuni: Cross Worlds, and The King of Fighters Arena are part of the MBX ecosystem. For more information, visit https://www.marblex.io/en.
About CARV
CARV is the largest modular data layer for gaming and AI. It revolutionizes how data is used and shared, ensuring privacy, ownership, and control for individuals. CARV provides gaming and AI development with holistic and high-quality data in a regulatory-compliant and trustless way. The CARV Protocol, the modular data layer, deploys on 40 chain ecosystems with multi-apps on top. CARV Play, the flagship dApp, is an AI-powered super app for gamer profiling, social interactions, and game distribution. It has more than 2.2 million users and offers 600 games. For more information, visit https://carv.io/.
Contact
Cofounder & COO
Victor Y.
CARV
[email protected]
Hot Take: CARV and MARBLEX Partnership Drives Innovation in Gaming
The strategic partnership between CARV and MARBLEX marks an exciting development in the gaming industry. By leveraging CARV’s data layer, MARBLEX can gain valuable insights into user behavior across different platforms and enhance service delivery to gamers worldwide.
This collaboration not only expands MARBLEX’s reach to web3 users but also demonstrates the growing demand for data self-sovereignty in gaming. With CARV’s innovative data infrastructure, gamers can enjoy personalized experiences based on their preferences.
Furthermore, CARV’s recent approval from Ethereum for its ERC-7231 protocol showcases the company’s commitment to redefining data ownership and identity management in web3. CARV continues to establish itself as a leading player in the gaming and AI industry.
Overall, the partnership between CARV and MARBLEX paves the way for future innovations in gaming, driving engagement and satisfaction among gamers worldwide.
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