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To increase fan engagement and revenue-generating interactions in the sports industry, Animoca Brands has joined the Chiliz Chain as a new validator, integrating blockchain innovation with Chiliz’s SportFi program. This partnership will allow supporters to engage with their favorite teams and companies, improving the way fans interact financially with their preferred sports institutions.
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Animoca Brands Joins Chiliz’s SportFi Ecosystem
Chiliz announced that Animoca Brands has become a validator on the Chiliz Chain to decentralize its governance. The Chiliz Chain, introduced earlier this year, is a Web3-ready project accelerator that enables sports organizations to reward fan groups for involvement.
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Animoca Brands is a leader in blockchain innovation in the gaming and digital entertainment industries, with a focus on the sports industry. Some of their products include FL Mint, ONE Fight Arena, REVV Motosport, and Torque Drift 2.
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The Emerging Chiliz Ecosystem
Leading sports companies are rapidly moving to the Chiliz Chain, a Web3 hub where developers can experiment with new ideas and create industry-first SportFi applications. By removing the whitelist, Chiliz has made it easier for developers to implement SportFi solutions.
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The Chiliz Chain already has over 80 Fan Tokens from top sports teams activated on Socios.com. These Fan Tokens are currently tradable on various markets such as Binance, OKX, Bitget, Paribu, and ChilizX.
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The Next Chapter in Chiliz Chain and SportFi
Chiliz continues its mission as the main blockchain infrastructure provider for the sports and entertainment industries. With Animoca Brands joining the ecosystem, this marks an exciting partnership that enhances network impact across DeFi, SportFi, and GameFi.
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Yat Siu, co-founder of Animoca Brands, emphasized that becoming a participant in the Chiliz Chain is an opportunity to meld expertise in NFTs and gaming with the robust sports and entertainment Chiliz ecosystem. Alexandre Dreyfus, CEO of Chiliz, added that bringing Animoca Brands onboard as a validator heralds a pivotal acceleration in their journey to become the de facto blockchain for sports and Web3 convergence.
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Hot Take: The Future of Fan Engagement
This partnership between Animoca Brands and Chiliz represents an exciting step towards revolutionizing fan engagement in the sports industry. By integrating blockchain technology with fan interaction, this collaboration is poised to redefine how fans engage financially with their favorite sports institutions while creating new opportunities for growth and innovation in the industry.
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