Eminem: The Voice of Crypto.com’s New Wallet Commercial
American rapper Marshall Mathers, known as Eminem, recently joined the ranks of celebrities promoting Crypto.com’s crypto-wallet and crypto-exchange in their latest ad campaign “Fortune Favors the Brave.”
Eminem’s Impact on Crypto.com’s Wallet Ad Campaign
- Eminem’s involvement follows Matt Damon’s partnership with Crypto.com in 2021.
- Both celebrities act as motivational influencers in various sectors, including boxing, soccer, Formula 1, and UFC.
- Crypto.com’s ad campaign with Damon received criticism for its perceived encouragement of impulsive financial decisions.
In contrast, Eminem’s appearance in the recent Crypto.com commercial highlights the convergence of crypto and mainstream culture through his use of crypto-related terms like Proof-of-Work. This collaboration with Crypto.com comes after Eminem’s NFT-inspired single with Snoop Dogg.
Impact of Eminem’s Ad on CRO Prices
- The new Eminem ad has not translated into a significant price increase for CRO, Crypto.com’s native cryptocurrency.
- CRO’s price has fluctuated in recent weeks, with a current value of $0.1218.
- Despite the ad campaign featuring Eminem, CRO’s value has seen a slight decline, consistent with the broader cryptocurrency market trends.
Market Trends and Cryptocurrency Performance
- Bitcoin (BTC) and Ethereum (ETH) have also experienced price drops in the past week, with BTC at $57,500 and ETH at $2,910.
- Crypto.com’s spot with Eminem aims to attract new users to the platform, but its impact on CRO prices remains relatively subdued.
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