ENS and Godaddy Team Up to Integrate Blockchain and Web2 Domains
Ethereum Name Service (ENS) and Godaddy have announced a partnership that allows for the integration of traditional internet domains with Ethereum-based domain services. This collaboration aims to simplify the process for users who want to leverage their existing domains in Web3 applications, making it easier for newcomers to enter the space.
Godaddy Customers Can Use DNS Addresses for Crypto Transactions
Under this partnership, Godaddy customers can use conventional Domain Name Service (DNS) addresses for their crypto-related transactions instead of long Ethereum addresses. This feature is available in Godaddy’s admin app, which includes crypto wallets, enabling users to link their active domain name with an Ethereum cryptocurrency address at no cost.
Introducing Gasless DNSSEC for Easier Linking
The collaboration introduces a technical innovation called Gasless DNSSEC, allowing users to link conventional domain names without having to pay high Ethereum fees. This breakthrough eliminates the previous barrier of hefty fees, which could reach up to 0.5 ETH.
ENS and Godaddy Integration for Enhanced User Experience
ENS considers this partnership a milestone and recognizes the importance of integrating with existing infrastructure. By combining ENS names with Godaddy domains, the aim is to streamline the interaction with web domains, merging the familiarity of DNS with the potential of blockchain technology. The president of domains at Godaddy, Paul Nicks, emphasizes the unique opportunity that this partnership offers to experience the fusion of domain names and blockchain technologies.
ENS Surpasses 2.1 Million Registered Names
Since its launch, ENS has registered almost 2.1 million names, surpassing the milestone of 1 million names registered in May 2022.
Hot Take: ENS and Godaddy Facilitate Web2 and Web3 Integration
Ethereum Name Service (ENS) and Godaddy have formed a powerful partnership to merge conventional domain names with the potential of blockchain technology. Through this collaboration, users can link their existing domains with Ethereum-based domain services, enabling the utilization of these domains across Web3 applications. The integration also introduces Gasless DNSSEC, eliminating the need for users to pay high Ethereum fees. This seamless integration between conventional DNS addresses and crypto transactions paves the way for a smoother onboarding process for newcomers to the Web3 ecosystem. With over 2.1 million registered names, ENS is continuously expanding its reach and impact in the blockchain domain space.
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