Google Now Displays Ethereum Name Service (ENS) Domains in Search Results
The Ethereum Name Service (ENS) has introduced a new feature that allows Google to display ENS domains in search results. This feature provides users with the wallet balance of the associated blockchain address, as well as the address itself. The data is sourced from Etherscan and is shown as of the last external transaction.
The Ethereum Name Service offers human-readable domains, such as example.eth, that can be linked to Ethereum wallets. This simplifies the process for crypto holders to send money to other wallets.
Expanded Functionality: Google Adds ENS Domain Support
In May 2023, Google initially introduced native support for Ethereum wallet balances. Users were able to search for a specific public address and view the wallet balance directly in the search results. Now, this functionality has been expanded to include ENS domains.
Former ENS core team member Brantly Millegan recently noticed this update and shared it on Twitter. Users can now search for an ENS domain in Google’s search results and see both the wallet balance and the associated blockchain address.
Availability Limitations
While this new feature is certainly exciting, it appears that it is not universally available to all users. Some individuals have reported that they are unable to see ENS domain information in their search results. However, others have found that the feature works more consistently when using private browsing mode or when logged out of Google services.
Hot Take: Improved User Experience for Crypto Holders 🚀
This integration between Google and the Ethereum Name Service is a significant development for crypto holders. Here’s why:
- Easier Transactions: By displaying ENS domains in search results, Google streamlines the process for users to send money to other wallets. Crypto holders no longer need to rely solely on wallet addresses; they can simply search for the desired domain.
- Increased Transparency: With the wallet balance being visible alongside the associated blockchain address, users have more transparency when it comes to financial transactions. They can easily see the available funds before initiating any transfers.
- Enhanced Security: The expanded functionality of Google’s search results allows users to verify that they are sending funds to the correct address. This reduces the risk of accidentally sending money to the wrong recipient.
Overall, this integration between Google and ENS domains improves the user experience for crypto holders and promotes wider adoption of cryptocurrencies.
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