Lamborghini’s NFT Collection Announcement
Lamborghini, the luxury car maker, recently announced plans to launch a non-fungible token car collection in partnership with VeVe, a digital marketplace for premium licensed digital collectibles. This comes as exciting news after Lamborghini’s past ventures into NFTs.
Lamborghini’s Past in NFTs
Lamborghini’s foray into the world of non-fungible tokens started in early January 2022. The carmaker partnered with various entities to launch its first NFT collection, “Space Time Memory,” followed by a program that certifies racing car parts through an NFT market platform. Later, Lamborghini joined hands with NFT PRO and INVNT.ATOM to launch “The Epic Road Trip.” In August 2023, the luxury car manufacturer collaborated with VeVe to tokenize Lamborghini sports cars as NFTs on the digital collectibles platform.
Launch Date and Background
The highly anticipated NFT collection by Lamborghini and VeVe is set to be released on February 18. The collection will feature digital representations of Lamborghini’s high-end sports cars and is expected to draw substantial interest from NFT enthusiasts and car aficionados alike.
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