Artificial Intelligence at the Center of Hollywood Labor Dispute
Artificial intelligence has become a key issue in the ongoing labor dispute between Hollywood actors and major studios. After intense negotiations, the studios issued a final offer to the actors’ guild, but have now offered further concessions regarding AI regulation. It’s still unclear what these concessions include, but reports indicate that they approach actors’ demands to control the replication of their voices and likenesses using AI models.
Representatives for both sides met again to find common ground. While there are still areas for improvement in the offer, particularly regarding streaming residuals, there is hope that reaching an agreement on AI could end the strike. Additional guarantees related to AI have made a deal “very close,” according to a SAG-AFTRA source.
The studios’ willingness to offer concessions on AI is seen as a calculated bet to bring the dispute to an end. If resolved soon, production could resume at the start of 2024, avoiding further delays.
Hot Take: A Turning Point in Hollywood Labor Dispute
The inclusion of artificial intelligence in the negotiations has become a critical turning point in the Hollywood labor dispute between actors and major studios. The potential resolution on AI regulation could signal the end of the months-long SAG-AFTRA strike, allowing film and television production to resume and preventing further disruption to the release calendar for 2024. This development highlights how emerging technologies are impacting traditional industries and labor negotiations.