Immutable Launches Immutable Passport for Simplified Access to Crypto Games
Blockchain gaming startup Immutable has officially launched Immutable Passport, a universal sign-on and wallet solution aimed at simplifying access to online games and marketplaces for players. With Immutable Passport, users can carry digital assets, achievements, identities, and funds across multiple crypto games and marketplaces, eliminating the complexity associated with signing up and onboarding into blockchain games.
Integration with Leading Games and Marketplaces
Following a beta launch earlier this year, Immutable Passport has been integrated into five crypto games and marketplaces including Gods Unchained, Blocklete Golf, Bleacher Report’s Watch2Earn, TokenTrove, and AtomicHub. These platforms have over 500,000 registered users. The product works with Immutable X scaling network on Ethereum and the company is developing an advanced scaling network called Immutable zkEVM based on Polygon’s zkEVM technology.
Passwordless Sign-On and Automated Wallet Creation
Immutable Passport offers passwordless sign-on and automated wallet creation for players without taking custody of their private keys or assets. The product aims to address high dropout rates during initial signup by providing a smoother experience. According to internal research by Immutable, Passport users are more than twice as likely to complete signup and onboarding compared to traditional methods.
Encouraging Adoption
Gods Unchained is offering a free in-game cosmetic NFT item to players who use Passport to sign up before Dec. 31 in order to encourage adoption. The game recently partnered with Amazon Prime Gaming to offer free in-game items to Prime subscribers.
Hot Take: Simplifying Access to Crypto Games with Immutable Passport
Immutable’s launch of Immutable Passport marks a significant step towards simplifying access to crypto games and marketplaces. By providing a single identity and wallet solution, Immutable Passport eliminates the complexities associated with signing up and onboarding into blockchain games. With its passwordless sign-on and automated wallet creation, Passport aims to improve user acquisition and optimize transaction conversion rates. This product not only benefits players by allowing them to easily carry their digital assets across multiple platforms, but also game studios and developers who can integrate Passport into their own projects. Overall, Immutable Passport is set to revolutionize the gaming industry by creating a seamless experience for players and unlocking new opportunities in the world of crypto gaming.
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