Elastos Launches Elacity DRM: A Game-Changer for Web3 Video Content Creators
Elastos has unveiled Elacity DRM, a cutting-edge digital rights management (DRM) tool specifically designed for Web3, with a primary focus on video content creators. This innovative solution introduces an Access Economy Protocol (AEP) that combines non-fungible token (NFT) technology with decentralized DRM. By integrating these technologies, Elacity DRM enables creators to share, monetize, and resell their content with defined scarcity, granting them full control over their digital rights.
According to Elacity CEO Sasha Mitchell, traditional centralized DRM in the Web2 world has deprived creators of their rightful control and revenues. This has devalued digital assets and created barriers between creators and their audiences due to intermediaries. However, Elacity DRM aims to restore ownership and control over digital assets by leveraging blockchain and decentralized technologies in the Web3 era.
Based on the Elastos Smart Chain (ESC) and EVM compatible, Elacity DRM is accessible to a wide range of creators on the Elastos SmartWeb.
Expanding Capabilities and Empowering Creators
Initially catering to video content creators, Elacity DRM serves various applications such as independent filmmaking, educational materials, documentaries, and podcasting. The platform plans to expand its offerings to include audio-only formats like music and audiobooks. Additionally, future developments will incorporate documents, gaming, and software capsules by 2024.
A significant advantage of Elacity DRM is its ability to enable creators to retain over 95 percent of their revenue. This starkly contrasts with the traditional Web2 models that typically offer a range of only 30 to 55 percent.
Hot Take: Revolutionizing Digital Rights Management for Web3 Content
Elastos’ introduction of Elacity DRM marks a significant milestone in the world of Web3 content. By combining NFT technology with decentralized DRM, this innovative tool empowers creators by giving them back control and ownership over their digital assets. With Elacity DRM, video content creators can now share, monetize, and resell their work with confidence, knowing that their rights are protected. Furthermore, the platform’s plans to expand its capabilities to include audio, documents, gaming, and software capsules demonstrate its commitment to meeting the diverse needs of creators. Elacity DRM’s revolutionary approach to digital rights management is set to reshape the Web3 landscape and redefine the relationship between creators and their audiences.
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