McDonald’s Singapore collaborates with NFT artists to release unique Grimace-themed digital collectibles
The McDonald’s franchise in Singapore has teamed up with NFT artist The Hidden Walls and cryptocurrency startup Bandwagon Labs to create a series of unique Grimace-themed digital collectibles. The collaboration aims to bring together memories of the past with current generations of enthusiasts.
Key Points:
– McDonald’s Singapore is partnering with NFT artist The Hidden Walls and Bandwagon Labs to release 2,000 unique Grimace-themed NFTs.
– The NFTs will be available on the McDonald’s Singapore app, where users can explore the Grimace Digital Collectibles section.
– Users can connect their NFT wallet to the app using Web3auth or MetaMask and mint the Grimace NFT by tapping the ‘Mint Now’ button.
– These NFTs are non-tradable and non-transferable, making them unique and exclusive to each user.
– The minting journey for these Grimace NFTs will begin on August 21st.
Hot Take
McDonald’s Singapore’s foray into the world of NFTs with their unique Grimace-themed digital collectibles shows their willingness to embrace new technology and engage with their audience in innovative ways. By collaborating with NFT artists and incorporating blockchain technology into their app, McDonald’s is tapping into the growing interest in digital collectibles and the crypto world. This move not only enhances the user experience but also opens up new avenues for engagement and brand loyalty.
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