Netflix Tests Streaming Video Games, Eliminating the Need for Downloads or Consoles
Netflix is now streaming video games directly to devices, allowing users to play without downloading or owning a console. The streaming giant is currently testing this feature in Canada and the United Kingdom, supporting select TV models, Windows PCs, macOS computers, and mobile devices. Netflix has released two games for beta testers: Oxenfree, an eerie narrative adventure game, and Molehew’s Mining Adventure, a gem-mining arcade game. The games are streamed from a remote server, so a solid internet connection is all that’s needed to play. Currently, the supported devices include Amazon Fire TV, Chromecast, LG TVs, Nvidia Shield TV, Roku devices, Samsung Smart TVs, and Walmart ONN TVs.
Key Points:
- Netflix is streaming video games directly to devices
- Currently testing in Canada and the UK
- Two games available for beta testers
- Supported devices include select TVs, Windows PCs, macOS computers, and mobile devices
- Games are streamed from a remote server, eliminating the need for downloads
Netflix’s Big Push Into Gaming
Netflix’s venture into gaming is a significant move as it competes for user attention with other entertainment options. Gaming offers choice and interactivity, making it an attractive addition to Netflix’s catalog. Competitors like Amazon and Apple have already entered the gaming space, with Amazon offering gaming benefits for Prime users and Apple having its own gaming catalog and subscription service. The Entertainment Software Association found that gaming is no longer just a niche hobby, with millions of Americans of all ages playing games regularly. With the expansion into gaming, Netflix taps into the multibillion-dollar gaming industry and the popularity of casual mobile games.
Key Points:
- Gaming competes with television, movies, and social video platforms
- Amazon and Apple have already entered the gaming space
- Millions of Americans play games regularly
- Video games are a multibillion-dollar industry
- Casual mobile games are popular
Netflix’s Expansion Into Gaming
Netflix’s expansion into gaming has been in the works for years. By testing the ability to stream playable games to any device that can run Netflix’s core video content, the company aims to increase the number of gamers and potentially fill the void of new content during strikes in the entertainment industry. With video games being a lucrative industry, this move could be a strategic one for Netflix to explore new avenues and capture a larger audience.
Key Points:
- Netflix’s expansion into gaming has been years in the making
- Streaming games could attract more gamers
- Video games are a multibillion-dollar industry
- Netflix could fill the void of new content during entertainment industry strikes
- Streaming games to any device expands Netflix’s reach
Hot Take: Netflix’s New Game Streaming Feature Expands Its Reach and Revenue Potential
Netflix’s move to stream video games directly to devices is a game-changer that eliminates the need for downloads and consoles. By entering the gaming space, Netflix can attract more users and tap into the lucrative gaming industry. The ability to stream games to any supported device expands Netflix’s reach and revenue potential. As the entertainment industry faces strikes, offering playable games could keep users engaged and satisfied. Netflix’s expansion into gaming is a strategic move that positions the company for continued growth and success in the evolving digital entertainment landscape.
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