Black Mirror’s ‘Smile Club’ Takes on Web3
Netflix’s popular show Black Mirror is venturing into the world of Web3 with its new interactive experience called ‘Smile Club.’ Developed by Pixelynx, this digital experience is inspired by the social credit score system depicted in the episode ‘Nosedive.’
Earn Points and Exclusive Prizes
In Smile Club, you’ll navigate the Black Mirror universe and earn points that can be traded for exclusive prizes and experiences. To get started, you’ll need to log in by smiling and then accumulate points by smiling, referring new users, and completing challenges.
Join the Happiest Community on Earth
Pixelynx CEO Inder Phull invites you to “escape our dystopian reality” and join Smile Club. The goal is to bring fans closer to the Black Mirror universe through interactive storytelling and digital ownership. Remember to smile as it’s the key to reaching your 5-star destiny.
A Collaboration with Decrypt and Rug Radio
Decrypt and Rug Radio, sister media outlets focused on Web3, will partner with Pixelynx for a series of Web3 activations related to the Black Mirror Smile Club Digital Experience.
About Pixelynx and Black Mirror
Pixelynx is an interactive entertainment platform founded by musicians Joel Zimmerman (deadmau5) and Richie Hawtin (Plastikman), along with Ben Turner, Dean Wilson, and CEO Inder Phull. The Black Mirror Smile Club Digital Experience was created in partnership with Banijay, a media and entertainment firm representing global ancillary rights for the Black Mirror brand. Black Mirror, created by Charlie Brooker and Annabel Jones, is an Emmy award-winning Netflix series known for its exploration of contemporary techno-paranoia themes.
Hot Take: Enter the Dark and Provocative World of Black Mirror
Black Mirror’s Smile Club Digital Experience offers fans a chance to immerse themselves in the thought-provoking universe of the show. By combining interactive storytelling, digital ownership, and community engagement, Pixelynx has created an innovative and captivating experience. With the partnership of Decrypt and Rug Radio, this Web3 activation takes the exploration of emerging technology to new heights. Get ready to navigate the dystopian world of Black Mirror and earn rewards while challenging your perception of reality. Are you ready to smile your way to a 5-star destiny?
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