Sega’s Co-COO Identifies Blockchain Gaming and NFTs as Promising Opportunities – Is Crypto Adoption on the Rise?

Sega's Co-COO Identifies Blockchain Gaming and NFTs as Promising Opportunities – Is Crypto Adoption on the Rise?


Sega Co-COO Optimistic About Blockchain Gaming and NFTs in the Future

Shuji Utsumi, co-COO of Sega, a Japanese video game and entertainment company, believes in the potential of blockchain gaming and non-fungible tokens (NFTs) in the future of the industry. Sega has recently licensed its Sangokushi Taisen card game’s intellectual property (IP) to Double Jump.Tokyo, a blockchain firm, for the development of a new trading card game called Battle of Three Kingdoms. This new game will feature NFT cards inspired by the original 2005 game.

In an interview with Dengeki Online, Utsumi emphasized the evolving nature of blockchain gaming and its ability to introduce new player desires. He mentioned that within blockchain games, players can own assets and even earn money, creating unique experiences that were previously unseen in the industry.

“Within blockchain games, owning assets and, in some cases, earning money, could become player wants that haven’t existed before.”

While acknowledging that blockchain gaming is still relatively uncharted territory for Sega, Utsumi sees the collaboration with Double Jump.Tokyo as an opportunity to revive the Sangokushi Taisen IP while exploring the potential of blockchain games. Sega will contribute game assets to gain insights into the development and mechanics of these games.

Crypto Games Face Challenges with Wallet Implementation

Utsumi also acknowledged the challenges faced by crypto games, particularly when it comes to implementing crypto wallets. He mentioned that it is difficult for users to create wallets, so the focus should be on getting people to play the game first. However, he expressed interest in how NFTs can authentically capture the experience of owning a card, suggesting that the challenges associated with crypto games are worth overcoming.

Sega’s Strategy of Embracing New Technologies

Sega’s venture into blockchain gaming aligns with its broader strategy of embracing new technologies and exploring innovative business models. By leveraging blockchain technology and partnering with Double Jump.Tokyo, Sega aims to cater to the Asian gaming market and create a mutually beneficial situation for both companies.

Utsumi expressed excitement about seeing how NFTs can authentically capture the feeling of owning a card. This move by Sega is in line with the growing trend of integrating blockchain and NFTs into the gaming industry.

Hot Take: Sega Co-COO Believes Blockchain Gaming and NFTs Will Revolutionize the Industry

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Shuji Utsumi, co-COO of Sega, is optimistic about the potential of blockchain gaming and non-fungible tokens (NFTs) in revolutionizing the video game industry. He believes that blockchain games can introduce new player desires, such as owning assets and earning money, which were previously unheard of. Despite the challenges faced by crypto games, Utsumi sees the collaboration with Double Jump.Tokyo as an opportunity to explore this emerging field while reviving Sega’s intellectual property. Sega’s strategy of embracing new technologies aligns with its goal of catering to the Asian gaming market. With NFTs, Utsumi looks forward to capturing the authentic experience of owning a card. This move signifies Sega’s commitment to staying at the forefront of industry innovation.

Sega's Co-COO Identifies Blockchain Gaming and NFTs as Promising Opportunities – Is Crypto Adoption on the Rise?
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