Starbucks Collaborates with Aku for Next NFT Stamp and Donates $100,000 to Charity
Starbucks’ Web3 loyalty program, Odyssey, has announced a new collaboration with NFT collection Aku for its upcoming digital collectible Stamp. The Aku collection, created by former MLB player Micah Johnson, aims to inspire young children to dream big. The collection has gained popularity among celebrities like Trevor Noah and Tyra Banks.
Key Points:
– Starbucks’ new Journey, “Aku Adventure,” will be launched on July 17 and will allow Odyssey members to embark on a mission with Aku.
– The new Stamp for the Journey has been designed by Aku and will be available to Odyssey members until August 13, 2023.
– Starbucks will donate $100,000 to Blessings in a Backpack, a non-profit organization that addresses food insecurity in children.
– Starbucks has been introducing limited-edition NFTs to members of its invitation-only Odyssey loyalty program for a few months.
– Past NFT collections by Starbucks, such as “The Siren Collection” and “The Starbucks First Store Collection,” have been well-received by collectors.
Starbucks continues to expand its NFT offerings through its Odyssey program, with the upcoming Aku collaboration promising an exciting and empowering experience for members. The company’s commitment to supporting charitable causes like Blessings in a Backpack further demonstrates its dedication to making a positive impact in communities.
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