Exploring Telegram’s New In-App Currency Stars
Telegram CEO Pavel Durov has announced a new in-app currency called Stars that will revolutionize the purchase of digital goods and services within Telegram’s mini apps ecosystem. This move will enhance the user experience and open up new avenues for businesses to reach millions of potential customers.
Stars: The Currency of The Future
- Stars can be purchased with fiat currency through in-app purchases or directly within Telegram.
- These Stars can then be utilized to buy digital products within Telegram’s mini apps like Notcoin and Hamster Kombat.
- Developers will receive 70% of revenue from in-app purchases, incentivizing them to create engaging content for users.
Integration with Toncoin and USDT
- Developers on Telegram will soon be able to withdraw their Stars in Telegram’s favored cryptocurrency, Toncoin.
- This integration will allow developers to exchange their Toncoin for other cryptocurrencies, including the stablecoin USDT, via the Wallet bot on Telegram.
Partnerships and Expansion
- In April, Telegram partnered with Tether, the issuer of USDT, to enhance its commerce capabilities.
- Telegram will subsidize ads purchased with Stars to promote their usage and prevent excessive commissions from Apple and Google.
Hot Streak in the Crypto Ecosystem
- Telegram’s mini apps landscape is experiencing significant growth, with games like Hamster Kombat and Notcoin gaining popularity.
- Toncoin’s value has surged, reaching an all-time high price and solidifying its position as one of the top cryptocurrencies.
Hot Take: Embracing Innovation in the Crypto Space
Telegram’s introduction of Stars marks a significant step towards enhancing the digital experience within its ecosystem. The integration of Toncoin and USDT, along with the partnership with Tether, demonstrates Telegram’s commitment to fostering innovation in the crypto space. With the rising popularity of mini apps and crypto-based gaming, Telegram is poised to become a key player in the evolving landscape of digital commerce.
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