Notorious B.I.G. Experience in The Sandbox Metaverse
The Sandbox, a popular metaverse platform, has announced a collaboration with Warner Music Group and the estate of the late rapper Notorious B.I.G. to create a virtual experience dedicated to the iconic artist. The Brooklyn-inspired area in The Sandbox, called “Breakin’ B.I.G.,” allows players to interact with a non-playable avatar of Notorious B.I.G. in a 2D arcade-style world. Players can participate in various quests, such as helping the virtual Brooklyn community and facing off against B.I.G.’s rivals.
The collaboration aims to bring the appeal of 90s style side-scrolling games, featuring Biggie’s music, to an innovative Web3 platform. Elliot Osagie, Chief Strategy Officer of Notorious B.I.G. Estate, expressed excitement about preserving Biggie’s legacy and allowing both longtime fans and new generations to enjoy his world in fresh and authentic ways.
New NFT Avatar Collection and Social Hub Update
In addition to the B.I.G. Sandbox experience, a new NFT avatar collection inspired by Notorious B.I.G. will be released. Warner Music Group also plans to update its social hub as part of this collaboration.
The COO and Co-Founder of The Sandbox, Sebastien Borget, stated that players will have the opportunity to explore a rich Brooklyn environment with an arcade-inspired feel, immersing themselves in a throwback 90s adventure.
Notorious B.I.G.’s Presence in The Sandbox
The inclusion of Notorious B.I.G.’s likeness in The Sandbox adds him to the list of celebrities who have either built experiences or contributed their likenesses to the voxel-style game. Other notable figures include Elvis Presley, Snoop Dogg, Paris Hilton, Deadmau5, and Steve Aoki.
Last year, Notorious B.I.G.’s estate released NFTs inspired by the rapper, and they had previously announced another metaverse world called The Brook.
Warner Music Group’s Blockchain Integrations
While The Sandbox has collaborated with various big brands like Gucci and McDonald’s, Warner Music Group has also been actively pursuing blockchain integrations. They have planned branded character skins with Ready Player Me and are working with Polygon Labs to launch a blockchain music accelerator.
Edited by Andrew Hayward
Hot Take: Notorious B.I.G. Lives on in The Sandbox Metaverse
The collaboration between The Sandbox, Warner Music Group, and Notorious B.I.G.’s estate brings the iconic rapper’s legacy into the metaverse. By combining 90s style gaming and Biggie’s music, players can immerse themselves in an interactive experience that pays homage to the legendary artist. This collaboration not only allows longtime fans to continue enjoying Biggie’s world but also introduces his music and persona to a new generation. With the addition of Notorious B.I.G., The Sandbox further solidifies its position as a metaverse platform that celebrates pop culture icons. As Warner Music Group continues to explore blockchain integrations, we can expect more innovative projects that bridge the gap between music and technology.
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