Yuga Labs Hires Won Kim as Head of Brand Partnerships ๐
Yuga Labs, a major player in the web3 space, recently appointed Won Kim to lead its brand partnerships. Kim brings a wealth of experience to the role, having co-founded Bored Room Ventures, a prominent web3 consulting agency and NFT fund. In his new position, Kim will focus on developing partnerships with various brands, keeping abreast of social media and gaming trends, and collaborating with senior executives at Yuga Labs to drive their business development strategy.
The Vision Behind the Role
โ Kim aims to create impactful partnerships that drive brand awareness and engagement
โ He will work towards building a strong culture on the blockchain
โ Kim expressed his excitement about continuing to innovate in the web3 space at Yuga Labs
Upon joining Yuga Labs, Kim expressed his commitment to supporting Bored Room Ventures as they continue to grow alongside their partners. His impressive background includes roles at FiveStone, South China Morning Post, Digg, and ESPN.
Yuga Labsโ Strategic Partnerships ๐ค
โ In March 2023, Yuga Labs partnered with luxury fashion brand Gucci to explore metaverse opportunities
โ Yuga Labs owns popular web3 properties like Bored Ape Yacht Club, CryptoPunks, and Moonbirds
โ The company is on a mission to push the boundaries between digital and physical realms in the metaverse
While Yuga Labs has yet to comment on Won Kimโs appointment, his arrival signals a new chapter for the companyโs brand partnerships and strategic direction in the web3 space.
Hot Take: Yuga Labsโ Expansion in the Metaverse ๐ฅ
Yuga Labs continues to make waves in the web3 space by appointing Won Kim as Head of Brand Partnerships. With a strong background in branding and marketing, Kimโs expertise will play a crucial role in shaping the companyโs partnerships and driving innovation in the metaverse.
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