ENS and GoDaddy Partner to Connect Web Domains with Blockchain Names

ENS and GoDaddy Partner to Connect Web Domains with Blockchain Names


Ethereum Name Service Partners with GoDaddy to Connect DNS with Blockchain

Ethereum Name Service (ENS) has teamed up with domain registrar GoDaddy to enable users to link their domain names to ENS, merging the traditional DNS protocol with blockchain-based names. This collaboration aims to provide over 20 million GoDaddy users with access to the benefits of ENS blockchain infrastructure without any additional costs or technical expertise required.

Benefits of Linking DNS with ENS

Linking DNS with ENS will streamline the way users interact with web domains by combining the familiarity of DNS with the potential of blockchain technology. It allows users to associate human-readable names, such as “bob.eth,” with complex Ethereum addresses, similar to how DNS functions in website URLs.

Improving Transition Process

The collaboration addresses previous barriers, such as high gas fees, by implementing new smart contracts for cost-free DNS to ENS domain linking. This improves the transition process and makes it more seamless for users.

ENS’s Efforts to Integrate with Traditional Web

ENS has been actively working towards bridging the gap between blockchain and the traditional web. Their ongoing efforts include adding support for a web domain (.box) that functions similarly to standard internet domains.

Hot Take: Connecting Traditional DNS with Blockchain

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The partnership between Ethereum Name Service and GoDaddy is a significant step towards connecting the traditional DNS system with blockchain technology. By allowing users to link their domain names to ENS, it simplifies the way we interact with web domains and brings the benefits of blockchain infrastructure to millions of GoDaddy users. This collaboration not only eliminates barriers like high gas fees but also showcases the potential of integrating blockchain into existing systems seamlessly. ENS continues to make strides in integrating with the traditional web, making blockchain more accessible and user-friendly.

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