Crypto Exchange OKX Signs Sponsorship Deal with Manchester City
The crypto exchange OKX has signed a sponsorship deal with the English football club Manchester City to become its “official sleeve partner.” This expands on OKX’s existing deal as Manchester City’s “Official Training Kit Partner” for the 2022 to 2023 season. The OKX logo will now be visible on the left sleeve of both the men’s and women’s first team, as well as on the teams’ training kits.
Key Points:
- OKX becomes Manchester City’s “official sleeve partner” through a sponsorship deal.
- The OKX logo will appear on the left sleeve of the men’s and women’s first team.
- The logo will also remain on the teams’ training kits.
- Manchester City calls for Web3 technology to be brought “closer to the game.”
- The partnership with OKX has already introduced the exchange to millions of football fans.
The news of the sponsorship deal was shared on Twitter by both Manchester City and OKX. Manchester City expressed their desire to bring Web3 technology “closer to the game” and continue innovating together. OKX stated that they are ready to innovate and empower fans through the power of Web3 tech meeting football.
According to Manchester City, the partnership with OKX has already introduced the exchange to millions of football fans worldwide. Fans have also had the opportunity to participate in Web3 experiences such as the OKX Collective, where they can virtually meet and interact with football players.
Hot Take:
The sponsorship deal between OKX and Manchester City is a significant step in bringing cryptocurrency and Web3 technology into the mainstream. By partnering with a major football club, OKX has the opportunity to reach a wide audience of football fans and introduce them to the benefits and possibilities of blockchain technology. This partnership highlights the growing intersection between sports and cryptocurrency, and it will be interesting to see how other clubs and exchanges follow suit.