Twitch Claims to Be Safer Than Rival Streaming Platform Kick
In an interview at TwitchCon Las Vegas, Twitch Senior Director of Community Marketing and Production Mary Kish emphasized that the biggest difference between Twitch and its rival Kick is safety. While streamers like xQc and NickMercs signed lucrative deals with Kick, Twitch announced that streamers can now simulcast on multiple platforms without losing their status or being demonetized. Kish credited Twitch CEO Dan Clancy for the new policy, stating that it was a result of extensive research and feedback from the community team. She also highlighted Twitch’s safety features, such as Mod View and Shield Mode, which help keep streams safe from trolls and harmful content.
Why Choose Twitch Despite Lower Revenue Split?
Despite promising a higher revenue split, Kick lacks the safety features and unique subculture that Twitch offers. Kish stated that Twitch takes safety extremely seriously and has taken legal action against users who violate their terms of service. Additionally, Twitch’s established community, slang, and emotes keep users engaged with the platform. Competitors like Microsoft’s Mixer and Facebook Gaming have failed to rival Twitch’s popularity. Kish believes that the community sticks around on Twitch because it is safe and welcoming to all types of streamers.
Twitch’s Proactive Approach to Safety
Twitch has responded reactively to issues like hate raids and gambling streams but has taken steps to combat them. The platform has introduced features to prevent targeted attacks and has policies against hateful conduct. While enforcement may not always be clear, Twitch has the ability to take action against bad actors if necessary. Last year, they banned gambling sites like Stake and Rollbit from being streamed, except for sports betting, fantasy sports, and poker. Overall, Twitch prioritizes safety and allows streamers to explore other platforms without fearing harm to the platform.
Hot Take: Twitch’s Emphasis on Safety Sets It Apart
Twitch’s commitment to safety and its comprehensive features for stream moderators make it a safer platform compared to rivals like Kick. While Kick may offer higher revenue splits, Twitch’s established community, safety measures, and welcoming environment keep streamers and viewers loyal. With recent policy changes allowing simultaneous streaming on multiple platforms, Twitch aims to provide more flexibility without compromising safety. By prioritizing the well-being of its users, Twitch continues to be a leading livestreaming service in the industry.
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